Hosting the 2018 FIFA World Cup can help Russia revive children's and young people's football, said World Cup Ambassador Sergei Belogolovtsev.
All World Cup stadiums have high-quality equipment, and must be used after the tournament is over, he said. More football fields are currently being built in Russian schools and yards, but football coaches are still to be hired.
"That is when we will start reviving the children's and youth football that used to be so popular in the USSR," Belogolovtsev said.
He added that US and European countries pay a lot of attention to physical education in schools, while Russia does not.
"Physical education must be entertaining, fun and well-thought-out, and children's coaches must be well paid," Belogolovtsev noted.